Adore, the new and innovative, Semi-Permanent Hair Color will infuse each strand with a vibrant burst of luxurious color with No Ammonia, No Peroxide, and No Alcohol. Available in 40 highly pigmented, vibrant & vivid shades Long lasting No Ammonia, No Peroxide, No Alcohol Made in USA, 118ml America's #1 Semi-Permanent Color! Directions 1. Shampoo and towel dry hair. 2. Use protective cream around hair line. 3. Apply hair color 1/8" from scalp, and comb through thoroughly. 4. Cover with plastic cap, and process with heat for up to 15 minutes. 5. Rinse and shampoo completely. Safety Precautions -For external use only. -This product must not be used on eyebrows or eyelashes, as it may cause blindness. -If product gets into eyes, rinse immediately with water and call physician if irritation occurs. -Do not use this product if scalp is irritated or injured. -Test 48 hours prior to use of this product for allergies by applying a small amount to inside of elbow. -Leave for 48 hours, if redness, burning, or itching occurs, do not use this product on your client. -Use only as directed and keep out of reach of children.